About

Monetization Calculator is a set of free planning calculators for creators and publishers. It covers YouTube, Instagram, TikTok, website ads, affiliate programs, newsletters, podcasts, Twitch, and memberships, and it shows each result as a range with the assumptions behind it.

Every calculator shows its inputs, the rate band it uses, and the underlying math, so you can check the estimate against your own numbers and adjust it.

Rates come from published revenue shares and creator-reported figures. We review them and date each review. The methodology page explains how each number is built.

Monetization Calculator is independent. It is not affiliated with YouTube, Google, Meta, TikTok, Twitch, Apple, Patreon, Substack, Mediavine, Raptive, or Ezoic. Trademarks belong to their owners and are used only to name the inventory being estimated.

Found an error or an outdated figure? Send it through the contact page.